Cheese: Foodie Influencers with Solve

This a guest webinar with Solve, an independent Minneapolis-based branding and advertising agency, on food influencers, partnership content, and how you can both approach influencers to create branded content and how to fold that into our overall marketing plan.

This is an introduction to the world of micro influencers, food influencers, and how you can find them online to connect and partner together to create content for your business and brand along with how to approach marketing beyond recipe sharing.

The recording below is available free for ACS members - make sure you are logged in to your account to view. If you are not a member, you can purchase the recording for $25here. 

Instructors

Hope Mueller

Hope Mueller – Account Supervisor at Solve 

Hope leads the management of key agency CPG clients, including Président Cheese. She’s responsible for driving integrated output, providing outstanding client service and creating remarkable work. With 5+ years of experience in account management, she’s worked on award-winning integrated creative and media campaigns for brands including Raymond James, Indian Motorcycle, American Standard, Thrivent Financial, and Goodwill. 

 

Solve, an independent Minneapolis-based branding and advertising agency, was founded in late 2011. The agency has twice been recognized by AdAge as a “Small Agency Of The Year.” Solve was also named one of North America’s Top 15 most effective independent agencies by PSFK and one of America’s Top 5 small digital agencies by iMedia. The company’s silo-less, client-first model gives marketers a refreshing alternative to traditional agency structures and priorities. Current clients include Raymond James, Sunoco, Porsche, Inspired Closets, Wolverine Footwear, Président Cheese and Goodwill. For more information visit www.solve-ideas.com.

Jordan Kranick

Jordan Kranick, Senior Social Media Strategist at Solve

As the leader of Solve’s social strategy and content development efforts, Jordan works cross-functionally with creative and media teams to capitalize on the latest technology, tools and platforms in the marketplace. She’s well-versed in social media, content & influencer management. In addition to helping Solve’s ambitious brands, previous experience includes heading up social for leading national home décor retailer The Tile Shop.

 

Solve, an independent Minneapolis-based branding and advertising agency, was founded in late 2011. The agency has twice been recognized by AdAge as a “Small Agency Of The Year.” Solve was also named one of North America’s Top 15 most effective independent agencies by PSFK and one of America’s Top 5 small digital agencies by iMedia. The company’s silo-less, client-first model gives marketers a refreshing alternative to traditional agency structures and priorities. Current clients include Raymond James, Sunoco, Porsche, Inspired Closets, Wolverine Footwear, Président Cheese and Goodwill. For more information visit www.solve-ideas.com.

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